AppLovin specializes in developing technologies that enable businesses of all sizes to effectively connect with their target customers. With a comprehensive suite of software and AI solutions, the company facilitates global audience reach, monetization, and growth.
For more information about AppLovin, please visit: www.applovin.com
Solutions and Key Features:
AppDiscovery:
AppDiscovery is a leading user acquisition solution designed to empower experienced marketers in achieving superior results through performance-based mobile and CTV campaigns. It offers a fully managed end-to-end campaign management service, enabling developers to connect with the right users at a massive scale, thereby achieving their Return on Ad Spend (ROAS) goals and unlocking the growth potential of their mobile apps. AppDiscovery leverages its proprietary AI-based advertising engine to intelligently and sustainably grow apps.
Key features:
- Multi-channel growth at a massive scale through a single platform
- Campaigns optimized for ROAS or down-funnel events to ensure profitable app scaling
- End-to-end campaign management and solution consultation
- Reliable reporting accessible through the AppLovin dashboard
- APIs for adjusting campaigns or viewing campaign data via third-party measurement
- Complimentary, high-performing creatives for both mobile and CTV platforms
MAX:
MAX, as the pioneering real-time mediation solution, revolutionized the market by enabling key players to bid for mobile ad impressions. Presently, with an extensive range of bidders and networks, as well as premium demand sources like AppDiscovery and the AppLovin Exchange (ALX), MAX offers publishers a highly competitive and.MAX also provides a comprehensive 360-growth solution for driving incremental revenue growth through user acquisition efforts.
Key features:
- 20+ SDK Bidders, including direct sold with direct-to-advertiser, promotional, and backfill support, and 100+ DSPs via ALX, along with 25+ traditional waterfall networks
- Time-saving automation options, allowing users to switch between automated and manual settings as needed
- Easy-to-integrate, easy-to-test, and lightweight SDK (Software Development Kit)
- A 360-degree approach to growing ad revenue through user acquisition, complemented by AppDiscovery
- Brand safety features that centralize monitoring, detect risky content, and facilitate reporting of bad ads
ALX:
As the leading source of premium in-app mobile ad inventory and the largest mobile real-time-bidding exchange, the AppLovin Exchange (ALX) directly connects mobile ad space buyers to AppLovin MAX. Through direct and equal access auctions, ALX positions all buyers at the top of the funnel. This ensures transparent upfront pricing without any middleman fees, thereby maximizing the purchasing power of advertisers, agencies, and demand-side platforms (DSPs).
Key features:
- Advertisers, agencies, and DSPs on our platform receive the highest priority access to supply
- Transparent upfront cost with no hidden fees or middleman charges
- Industry-leading protection against invalid traffic, ensuring that real users are reached
- Zero duplication of impression opportunities due to the flat and equal access model
Array:
Array assists Original Equipment Manufacturers (OEMs) and telecom carriers in unlocking enhanced monetization opportunities and delivering exceptional mobile experiences throughout the device lifecycle. By leveraging AppLovin's industry-leading technologies and mobile app network, partners can increase revenue and enhance customer satisfaction through personalized on-device app recommendations, direct downloads, and optimized experiences.
Learn more at:
Wurl:
Wurl empowers the connected TV ecosystem with its industry-leading platform for distribution, monetization, and performance marketing. By providing turnkey tools and exclusive insights, Wurl helps content companies, streamers, and advertisers maximize their revenues, attract and retain more viewers, and strengthen their brand value.
Learn more at:
SparkLabs:
SparkLabs is AppLovin's in-house team that employs creative strategies and data to develop high-quality, high-performing ads that yield exceptional results within the industry.
Learn more at:
AppLovin Jobs:
Interested in joining AppLovin's global team? Explore current opportunities across all offices by visiting the Jobs page.
Our Culture:
At our core, we are innovators focused on driving businesses forward through advanced technology that connects companies to their customers in a meaningful way, leading to the highest-quality results.
AppLovin has been recognized as a 2023 Fortune Best Workplace for Millennials, a Cynopsis 2023 Top Women in Media Honoree, as well as a Certified Great Place to Work in 2021, 2022, and 2023.
Team:
Adam Foroughi is the CEO and Co-Founder of AppLovin Corporation.
Applovin Android studio source code File Free:Download
Post a Comment